Sitecore 8 Content Testing – Creating Multivariate and AB Tests

Sitecore 8 Content Testing

Anything with the codename Skynet immediately gets my attention so I dug into Sitecore’s Content Testing. Essentially Content Testing can learn from AB and Multivariate tests to suggest changes and create tests which can improve conversion rates, engagement values, site usage. So lets create some robotic Overlords!

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