Sitecore 8 Content Testing – Creating Multivariate and AB Tests

Sitecore 8 Content Testing

Anything with the codename Skynet immediately gets my attention so I dug into Sitecore’s Content Testing. Essentially Content Testing can learn from AB and Multivariate tests to suggest changes and create tests which can improve conversion rates, engagement values, site usage. So lets create some robotic Overlords!

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Sitecore 8 Content Testing – Add Tests to Workflow

How to Add Content Testing to Sitecore Workflow

To give the option to Content Test in workflow you need to create new Workflow Commands under a new or existing Workflow State, commonly the State before Item is publishable. In this example, the Content Test will be created on the Review State before the Item is moved to the Approved State for publishing.

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